November 19, 2010

Who Is In Your Audience?

Knowing the audience you are speaking to is important. So is understanding where the people you're looking for might be hiding.

I'm not much of a fisherman but I hear it's usually easier to catch fish if you use bait. What are you using to get more clients on your line?

Famous bank robber Willie Sutton, when asked why he robs banks replied, "That's where the money is."

Here's a neat chart of information that shows the demographics for some of today's top social media sites. It might be valuable information for you to better serve your customers and clients.

Social Media Demographics: Who's Using Which Sites?