October 26, 2008

It's Different Every Day

Realtors and waiters have something in common and it's not taking orders from their customers. Anyone who has ever worked in the food service industry knows that even if they worked in the same restaurant and waited on the same 4 or 5 tables day in and day out that it would never be the same things twice. There would be different customers, different orders, different stories and different needs. You'd work different shifts with different people - fellow waiters, bartenders, busboys, hostesses and kitchen staff.

Doesn't that sound a lot like being a Realtor?

In our line of work, we not only don;t know what is going to happen each and every day, we don't know who we will encounter or be working with. Wherever we work or whomever we work with we can know that we will have a company behind us that supports our efforts. Our 14th and final Business Principle states just that:

We foster a culture where diversity is valued, quality of life is enhanced and individual aspirations are encouraged and fulfilled.

The real estate community must constantly be displaying skills, services and salesmanship that makes us different so we don't become a commodity in the eyes of the public. That all begins by having a diverse sales team that works with a diverse clientele.

We learn from our differences how to handle different situations. We learn from our differences how other people wish to be treated. We learn from our differences that people desire courtesy and respect in almost every situation.

When we follow the 14 Business Principle that we have discussed over the last several months, we will continue to provide "truly remarkable service" to our customers and clients. If we deliver "truly remarkable service" to our customers and clients we will achieve our Vision Statement of "being the preferred gateway from exceptional real estate experiences."

I am very proud to work for a company that has these guiding principles and try use them in my daily decision making processes. I hope you will too.

Starting next post we going to begin looking at our individual real estate businesses and see how we can enhance and improve them. So get your tool belt ready...it's time to get to work.

Until then...Build Relationships...Solve Problems...Have Fun!