In honor of Columbus Day, I felt a quote from the man credited with discovering America would be fitting.
"Riches don't make a man rich, they only make him busier."
- Christopher Columbus
I have yet to meet someone in the real estate industry who told me their primary reason they were in the business was to make large sums of money. Of course, it is a great aspect of this career that you can make a very comfortable income, but usually that is not people's number one motivation for becoming a Realtor.
If you had to sit down today and list the top five reasons why you entered this business or perhaps why you stay in it, what would they be? Where does income rank next to helping people realize the American Dream? If everyone was in it solely for the money there would be a lot more agents focused on business development activities every minute of every day and there would be no such thing as a "discounted fee."
Think of your best year to date. Maybe it was decades ago or maybe it will be this year. As you consider the year you banked the highest income, ask yourself this: "Was I busy that year?" My guess is you'll answer "yes."
It's great to become busier and if the payoff at the end of all the hard work is income (and hopefully profit), that could be very rewarding for those involved. First comes the fiduciary duties, ethical approach and truly remarkable service expected to be delivered. Then and only then can the personal referrals and commission checks be earned. You can't achieve the latter without the former.
Christopher Columbus set sail in three ships - The Nina, the Pinta and the Santa Maria. The three vessels for you to reach your destination are named "Building Relationships," "Solving Problems" and "Having Fun."
Get on board Captain! There's a whole new world out there. Hoist the sails and get ready for a great adventure.